It was clear from the teaser that was released in 2020 that “Tich Button” would be a roller coaster ride and a romantic comedy. The teaser also teased a fair bit of action. The trailer has given us more of the same.
Starring Farhan Saeed, Feroze Khan, Sonya Hussain and Iman Ali, among others, this is another crowd pleasing romantic comedy. The film promises a lot of song and dance, action, and drama. However, whether that will be enough to pull audiences to cinemas after Eid is the big question.
For close to a decade now, Pakistani filmmakers have relied on holidays like Eid or Independence Day to release their films. These holidays guarantee families flocking to the theater with their children. Well, that’s clearly not happening this time. This time, “Tich Button” will have to deliver something different and something new.
Pakistani audiences have already had their fill of romance, comedy, and drama this year with “Ghabrana Nahi Hai”, “London Nahi Jaunga”, and “Quaid-e-Azam Zindabaad”. Does “Tich Button” pack enough punches to deliver a box office hit? That remains to be seen.
“Tich Button” hits theaters on 11th November, 2022.